Florian Rosenberg
CTO at Truvio. Technology executive with deep technical roots in distributed systems, cloud and AI, backed by 55 publications and 11 US patents.
About
I'm the CTO at Truvio, where I lead technology across a portfolio of finance, operations and commerce software built natively into Microsoft Dynamics 365.
Before Truvio, I was CTO & CIO at Esko (part of Veralto), leading 460+ engineers and IT staff across Europe, India and the US. Before that I was CTO at Crayon, where I also served as VP for Data & AI and built the AI Center of Excellence. Earlier, I held various leadership positions at IBM in Vienna and New York and CSIRO/Data61 in Australia, working on AI/ML services, Cloud, and DevOps tooling that resulted in a number of patents.
I completed my PhD in June 2009 at TU Wien, where I was a member of the Distributed Systems Group. My focus was on service-oriented architectures — in particular how to engineer resilient applications composed of microservices, just that we did not call it microservices back then.
In my free time, I enjoy spending time with my kids, being outdoors and various kinds of sports like Taekwondo or snowboarding.
- Role
- CTO, Truvio
- Based in
- Vienna, Austria
- Education
- PhD, TU Wien, 2009
- Focus
- AI, cloud, ERP and platform engineering
Focus
What I've spent two decades working on.
- AI & Machine Learning
- Deep learning infrastructure, ML engineering, and data science at scale. From building IBM's DLaaS to leading 100+ AI projects at Crayon.
- Cloud & Infrastructure
- Cloud-native architectures, Kubernetes, and platform engineering. Designing scalable systems that power modern enterprises.
- DevOps & Automation
- CI/CD pipelines, infrastructure as code, and deployment automation. 11 patents in systems management and testing automation.
- Distributed Systems
- Microservices, service-oriented architectures, and resilient system design. PhD research and decades of practical experience.
Experience
From distributed-systems research to running engineering organisations.
Chief Technology Officer
Truvio, Stockholm, Sweden & Vienna, Austria
Leading technology for Truvio, the Insight Partners–backed software group formed by uniting four Microsoft Dynamics 365 ISVs (SignUp Software, SKsoft, DynamicWeb and Axtension). Truvio embeds automation and AI directly into Dynamics 365 Finance & Operations, Business Central and Commerce, serving 5,000+ customers in 80+ countries through 400+ partners.
- Setting technology strategy and architecture for a unified portfolio: ExFlow (AP automation), SKsoft (banking & treasury), DynamicWeb (commerce & PIM) and Axtension (project & production)
- Driving the AI roadmap, including TruvioSense, AI-driven ERP intelligence built natively into Dynamics 365
- Leading product engineering across an organisation of 480+ people following the brand consolidation
Chief Technology Officer & Chief Information Officer
Esko (part of Veralto), Gent, Belgium & Vienna, Austria
Led technology strategy and vision across cloud and AI initiatives for a global leader in packaging software solutions serving CPG and pharmaceutical industries. Directed engineering and IT leadership for 460+ FTEs across Europe, India, and the United States.
- Established Product Architecture Board governance and a comprehensive AI strategy roadmap
- Built and led AI engineering teams, embedding AI into the product portfolio
- Championed adoption of modern development practices across the software portfolio
- Oversaw distributed teams delivering products contributing $300M+ in annual revenue
Chief Technology Officer
Crayon, Vienna, Austria & Oslo, Norway
Drove innovation and technical expertise globally in customer-first services, products and platforms, with a focus on cloud, data & AI, the modern workplace and security. Ensured data-oriented strategies to scale success worldwide.
- Global technical leadership across cloud, AI, and security
- Data-oriented strategies for worldwide scale
- Built Crayon as a top place to work for technology enthusiasts
VP Data & AI
Crayon, Vienna, Austria & Oslo, Norway
Mastermind behind Crayon's Data & AI Center of Excellence. Responsible for the technical strategy of the AI practice, technical delivery, and leading Data Science and Engineering teams. Delivered 100+ AI projects.
- Built the AI Center of Excellence from the ground up
- Led 50+ data scientists, data engineers and AI advisors
- Delivered over 100 AI projects across industries
Global Head of Engineering
AIM Software (acquired by SimCorp), Vienna, Austria
Led the global engineering organization of 45 people across offices in Vienna, London, and New York, delivering a leading data management software for the financial services industry (buy-side). Company was acquired by SimCorp AS in 2019.
- Led 45 engineers across Vienna, London, New York, and offshore teams
- Delivered leading data management platform for buy-side financial services
- Customers included BNY Mellon, Pictet, Franklin Templeton, Fidelity
Head of Cloud
Braintribe Technologies, Vienna, Austria
Established a cloud business unit to transform the on-premises Tribefire platform to a managed service. Developed a hybrid cloud strategy and roadmap, built and led multiple development teams.
- Built cloud business unit from scratch
- Developed hybrid cloud strategy and roadmap for Tribefire platform
- Led multiple development teams through platform transformation
Senior Technical Staff Member (STSM)
IBM, Vienna & New York
Held various leadership positions working on AI/ML services, Cloud, and DevOps tooling. Co-created IBM Deep Learning as a Service (DLaaS) and contributed to cloud infrastructure automation. Resulted in 11 patents.
- Co-created IBM Deep Learning as a Service (DLaaS)
- 11 patents in systems management, automation, and testing
- Originated Fabric for Deep Learning (FfDL) open source project
Research Scientist
CSIRO / Data61, Sydney, Australia
Conducted research on semantic web technologies, service-oriented architectures, and linked data. Contributed to multiple publications on web service composition and semantic annotations.
- Semantic web and linked data research
- Service-oriented architecture innovations
- Published at JIST, SOCA, and other venues
PhD Researcher
TU Wien, Vienna, Austria
Member of the Distributed Systems Group. PhD thesis on QoS-aware composition of adaptive service-oriented systems. Pioneered work on resilient applications composed of microservices before the term existed.
- PhD: QoS-Aware Composition of Adaptive Service-Oriented Systems
- 50+ publications in top venues (IEEE, ACM, Springer)
- Best Student Paper at ACM/IFIP/USENIX Middleware 2013, and the Middleware Test of Time Award 2023 for the same paper
Open source
Fabric for Deep Learning (FfDL)
A framework-independent training infrastructure for deep learning models on distributed servers (CPUs and GPUs). Enables training of models across multiple deep learning frameworks on Kubernetes.
Spring Cloud Dataflow for Kubernetes
Wrote the first implementation allowing Spring Cloud Dataflow pipelines to be executed on a Kubernetes cluster, enabling cloud-native data processing workflows.
Patents
11 US patents in systems management, automation and testing.
Systems management based on semantic models and low-level runtime state
Filed September 9, 2016, granted February 12, 2019
Various embodiments manage deployable computing environments. A semantic model of a computing environment is analyzed. The computing environment is deployed based on the analysis of the semantic model. The deployment includes executing one or more automation scripts. Changes in state are identified for each automation script executed during deployment. The semantic model is updated based on the changes in state identified for each automation script.
Tamar Eilam, Fabio A. Oliveira, Florian Rosenberg
Implicit coordination for deployment of computing systems using a data sharing service
Filed June 25, 2015, granted August 15, 2017
Various embodiments manage deployable computing environments. A system model of a computing environment that includes a set of computing resources is analyzed. Dependency information is generated for each computing node based on the system model. An executable coordination operation is added to each configuration operation to automatically coordinate execution across computing nodes.
Hoi Y. Chan, Thomas Gschwind, Michael H. Kalantar, Lakshminaraya Renganarayana, Florian Rosenberg
Implicit coordination for deployment of computing systems using a data sharing service
Filed March 31, 2015, granted May 30, 2017
Various embodiments manage deployable computing environments. A system model of a computing environment that includes a set of computing resources is analyzed. Dependency information is generated for each computing node. An executable coordination operation automatically coordinates execution of configuration operations on the computing node.
Hoi Y. Chan, Thomas Gschwind, Michael H. Kalantar, Lakshminaraya Renganarayana, Florian Rosenberg
Publications
56 publications on service-oriented systems, cloud and machine learning.
CUP: A Formalism for Expressing Cloud Usage Patterns for Experts and Non-Experts
A. Milenkoski, A. Iosup, S. Kounev, K. Sachs, D. E. Mularz, J. A. Curtiss, J. Ding, F. Rosenberg, P. Rygielski
IEEE Cloud Computing 5(3): 65-76
IBM Deep Learning Service
B. Bhattacharjee, S. Boag, C. Doshi, P. Dube, B. Herta, V. Ishakian, K. R. Jayaram, Rania Khalaf, A. Krishna, Y. B. Li, V. Muthusamy, R. Puri, Y. Ren, F. Rosenberg, S. R. Seelam, Y. Wang, J. M. Zhang, L. Zhang
IBM Journal of Research and Development 61(4): 10
Weaver: Language and runtime for software defined environments
M. H. Kalantar, F. Rosenberg, J. Doran, T. Eilam, M. Elder, F. Oliveira, E. C. Snible, T. Roth
IBM Journal of Research and Development 58(2/3)
Domain-Specific Service Selection for Composite Services (PDF)
O. Moser, F. Rosenberg, S. Dustdar
IEEE Transactions on Software Engineering, 38(4), p. 828-843
Identifying Influential Factors of Business Process Performance Using Dependency Analysis (PDF)
B. Wetzstein, P. Leitner, F. Rosenberg, S. Dustdar, F. Leymann
Enterprise Information Systems, 5(1), p. 79-98
Full listings are on DBLP and Google Scholar.
Writing
Six Challenges To Tackle When Embarking On Your AI Journey
A lot has been written about how AI is the next big thing. We explore some of the difficulties derived from the particularities of AI projects that can keep them from being successful.
Docker, boot2docker and DNS resolution of containers
How to setup a full development environment with docker on Mac OS X, including seamless container access, DNS capabilities, and VPN compatibility.
Contact
LinkedIn is the best way to reach me, whether it's about technology, a collaboration or just to say hello.